A Day In The Life
So for those of you who are curious and don’t already know, here is a lil bit of info on what it is that I do here as a Video Marketing Representative at AristoMedia
You guys have all by now heard me talking about tracking for the latest reel. This is why it is so important — These days you may notice video content has slowed down. This is because since digital distribution like Napster and iTunes and such have come into play, the music industry has been losing money. Now, with the shifting economy, there is even less money to spread around than before, and record labels are being very careful about where they allocate said money. Thus, fewer music videos are being produced, and of those that are being produced, only a fraction are being distributed as deeply as they should be.
“What’s this all got to do with me?” you may be asking at this point. Well, what we are trying to do is show these big fish record labels the value of all of our regional shows. We do that by showing them our tracking reports of how many households you guys hit and how many extra spins you guys are giving these vids. Then they will see how great you all are and what a value you are to their artist, and they’ll have no other choice than to give us more videos!
So there you have it. There is a bit of insight into what I do, and I am ALWAYS, ALWAYS, ALWAYS happy to hear more about what you guys are doing, so never be afraid to share, and never be afraid to tell me if there is something I could do to make things easier on you. Cause I am here for you guys.
Thanks all, have a good one.
~Rachel@aristomedia
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